Richland Sertoma's principal fundraiser is Sportsarama, a pre-season football jamboree held each year in late August. The club sells advertising and publishes the souvenir game program. The club also sells concessions during the event and votes on the Mr. and Miss Sportsarama candidates. View photos from the 50th anniversary held in August 2010.
Sportsarama is an annual fundraising event sponsored by Richland Sertoma Club in Columbia, SC. Approximately 5,000 Columbia Midlands parents, grandparents, teachers and students attend the preseason football scrimmages in August. Funds raised from this event go to: